An integrated view of eco?innovation in the service sector: Dynamic capability, cooperation and corporate environmentalism

This study integrates the insights of dynamic capabilities theory with perspective strategic orientations to provide an integrated view eco-innovation in service organizations. We empirically test this case Spain a sample 3192 firms from Spanish Technological Innovation Panel 2012 and 2015. Our results allow verification properties persistence, complementarity dependence on resources for eco-innovation, thus being able conceptualize it as innovation capability. Moreover, we support that both cooperation, once set motion, could reinforce each other, suggesting relationship between cooperation is complementary sequential. also argue strength orientations, particularly corporate environmentalism, will spur integrate adapt undertake more cooperative order deliver outcomes tandem their objectives.